What
I Do
I help organizations translate complex products into clear positioning, aligned teams, and measurable growth. My work spans strategy, systems, and execution across B2B and B2C environments.
Product Strategy
Defining the 'why' and 'how' for complex product ecosystems to ensure market longevity.
- Competitive Positioning
- Roadmap Definition
- Market Fit Analysis
- GTM Strategy
- Growth Modeling
Leadership & Alignment
Coaching teams to move from siloed execution to high-impact, cross-functional collaboration.
Strategic Systems
Building scalable frameworks that align operational output with high-level business goals.
- Workflow Optimization
- Governance Models
- Data-Driven Iteration
- Process Architecture
- Scalability Planning
Execution Excellence
Turning complex strategy into measurable results through precision delivery and high-stakes operations.
- Conversion Optimization
- B2B Sales Enablement
- Retention Systems
- Revenue Operations
- Agile Delivery
What I Do
I help organizations translate complex products into clear positioning, aligned teams, and measurable growth. My work spans strategy, systems, and execution across B2B and B2C environments.
Product Positioning
Differentiating complex products by establishing a market-winning narrative and clear value props.
- Market & ICP Analysis
- Strategic Narrative Design
- Competitive Intel
- Product Roadmapping
- GTM Strategy Execution
Revenue Design
Standardizing growth engines in complex B2B environments to drive predictable revenue velocity.
- Sales Systems Enablement
- ABM Strategy Deployment
- Funnel Velocity Audits
- CRM Architecture
- Partnership Ecosystems
Executive Systems
Architecting infrastructures that allow teams to execute with precision and scale without losing speed.
- Stakeholder Alignment
- Growth Modeling
- Performance Frameworks
- Operational Infrastructure
- Leadership Transition
Scale & Retention
Applying behavioral science and acquisition data to build high ROI consumer platforms.
- Product-Led Growth (PLG)
- Monetization Strategy
- Lifecycle Optimization
- Churn Mitigation Data
- Growth Analytics